Blitzen’s Returns: Omni Los Angeles Launches a Holiday Pop-Up Worth Counting Down To

When the calendar flips toward the final stretch of the year, Downtown Los Angeles finds its own signal that the season has officially arrived: Blitzen’s, the Omni’s over-the-top holiday pop-up bar built inside the Noe Bar lounge. From now through January 2, the space trades its usual sleek profile for a full Christmas takeover—ornaments, tinsel, twinkle lights, and décor that walks the line between nostalgic, playful, and quietly cinematic.

At 251 S. Olive Street, Blitzen’s becomes a destination for anyone looking to mark the season with intention—after-work gatherings, date nights, holiday meetups, or visiting family looking for something uniquely L.A. but still unmistakably festive.

This year, Omni Hotels & Resorts pushes the concept further. Blitzen’s expands across more Omni properties nationwide, with Los Angeles returning as one of the standout locations. At the center of this season’s evolution is a partnership that immediately raises the bar: Julie Reiner, one of the most influential cocktail minds in America.

Julie Reiner’s Signature Cocktail Menu

Reiner’s resume carries real weight—co-founder of Clover Club, Milady’s and Leyenda in New York, a published author, and a featured judge on Netflix’s Drink Masters. She’s known for her ability to fuse classic technique with modern creativity, and for Blitzen’s, she delivers a beverage list built for the holidays without falling into cliché.

Her exclusive lineup for Omni blends winter spices, layered flavors, and that signature Reiner polish. Think: festive without being sugary, nostalgic without being predictable, cocktails that feel crafted for grown-ups ready to unwind beneath soft lights and holiday color.

It’s a partnership that elevates Blitzen’s from “fun pop-up” to “seasonal stop you should experience at least once.”

Why Blitzen’s Should Be on Your Holiday Hit List

Blitzen’s is positioned to become one of L.A.’s go-to seasonal traditions—something you build into your December plans the same way people count on ice rinks or tree lightings. What makes it compelling:

  • A full holiday takeover without feeling theme-park artificial
  • Exclusive cocktails from Julie Reiner, a rare collaboration for Los Angeles
  • A central DTLA location (easy before or after concerts, dinners, or events)
  • Hours built for spontaneity — Sunday to Thursday until 11 PM; Friday and Saturday until 2 AM
  • A comfortable space for both casual meetups and elevated nights out

This is the kind of pop-up that doesn’t need gimmicks to get attention. It leans on ambiance, craft, and the simple truth that holiday spaces—done well—pull people in.

Visit Blitzen’s at Omni Los Angeles
*Reservations are recommended for peak evenings, especially in December, when locals and travelers pack the space for seasonal drinks and that unmistakable holiday energy.

Location: Noe Bar, Omni Los Angeles, 251 S. Olive Street, Los Angeles
Hours: Sunday–Thursday: 3-11 p.m.
Friday & Saturday: 4 p.m.-12 a.m.
Phone: 213-356-4100

Photo credits: Photos courtesy of Omni Los Angeles

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