Snooze Electrifies Breakfast in Hillcrest

snooze san diegoIn this world, there are breakfast people, and there’s everyone else. For the omelet-addicted, waffle-dependent among us, San Diego’s Snooze is a godsend.

Housed in a massive, sunlit space in Hillcrest, Snooze describes itself as an “a.m. eatery” but actually serves food well into the p.m. (2:30, to be precise). The menu deifies the Benedict—there are five variations available, including one with honey-smoked salmon on bacon-jalapeno spoonbread—and treats pancakes as if they were fine wine: If you can’t choose between the red velvet, the pineapple upside-down and the streusel-topped Ichabod Crane cakes with pumpkin seeds and chili-spiced maple syrup, try a flight of all three. The kitchen strives to be ethical, using natural, farm-raised proteins wherever possible and running their own organic, fair-trade coffee operation in Guatemala. But don’t worry ladies (and gents) who lunch: they’ve got burgers, salads and shrimp ‘n’ grits for you, too. 3940 Fifth Ave., Hillcrest, 619.500.3344. www.snoozeeatery.com

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