NBA All-Star Game 2026: Los Angeles Activations & Experiences

From fan festivals and celebrity games to rooftop viewing parties and cultural lounges, NBA All-Star Weekend turns Los Angeles into a multi-venue celebration of basketball, culture, music, and street-level experiences. The official NBA All-Star spans Feb. 13–15, 2026, anchored at the Intuit Dome in Inglewood and supported by citywide activations across LA. 

1. NBA Crossover – The Ultimate Fan Experience

Feb. 12-15. The centerpiece fan festival of All-Star weekend, NBA Crossover takes over the Los Angeles Convention Center with interactive basketball courts, skills challenges, photo ops, athlete appearances, content stages, music, and immersive exhibits. 
Why go: More than a static pop-up — this is where fans engage directly with the sport through hands-on games, live talent appearances, and digital activations that span every age and interest level, from kids to collectors.
Hours: Typically 10 am–8 pm daily (fan festival hours may vary by schedule)
Address: Los Angeles Convention Center, 1201 S. Figueroa St., Los Angeles
Link: nbaevents.nba.com/all-star

2. UNDEFEATED — All-Star Week Drops & In-Store Programming

Until Feb. 14. UNDEFEATED’s La Brea flagship is one of the most consistent All-Star Week hubs whenever the NBA lands in a major city. While specific drops are typically announced closer to the weekend, UNDEFEATED has a long history of hosting limited-edition releases, athlete appearances, and collaborative merchandise during All-Star Week.
Why it matters: This is sneaker culture ground zero in L.A. when the league is in town.
Status: Open year-round; All-Star activations historically announced week-of
Address: 112 S. La Brea Ave., Los Angeles, CA 90036
Link: undefeated.com

3. NBA All-Star Weekend Parties at Skybar

Feb. 13-15. Three nights of curated All-Star nightlife and fan viewing — pre-parties, viewing lounges for the All-Star Game, and official after-hours parties are hosted at Skybar at Mondrian with DJ sets, NBA talent appearances, and high-energy atmospheres. 
Why go: A chance to experience All-Star Weekend on the social side — good music, a lively crowd, and opportunities to mix with fans, athletes, and creatives.
Hours: Nightlife hours vary by event (typically 9 pm–2 am)
Address: 8440 Sunset Blvd., West Hollywood
Link: Get Tickets Now

4. Okayplayer Lounge Activation

Feb. 13. A culture-driven activation that blends basketball with music, legacy, and creative moments. Okayplayer hosts a dedicated lounge during All-Star Weekend, spotlighting both former players and artists with surprise guest appearances. 
Why go: This merges sport with creative culture — ideal for fans who want a mix of entertainment, music, and conversation beyond the court.
Hours: Friday, 3-7 p.m.
Address: Visit official Okayplayer Lounge listings
Link: Get Tickets Now

5. Ruffles NBA All-Star Celebrity Game

Feb. 13. A fan-favorite prelude to the weekend, featuring entertainers, athletes, influencers and NBA legends competing in a full-court celebrity matchup. It brings basketball meets culture and entertainment to Kia Forum
Why go: Seeing cross-industry talent take the court — from musicians to actors — makes this experience accessible and fun even if you’re not a hardcore basketball fan.
Hours: Evening tip-off (typically mid-afternoon/early evening)
Address: 3900 W. Manchester Blvd., Inglewood
Link: nbaevents.nba.com/all-star

6. Castrol Rising Stars & HBCU Classic

Feb. 13. Also at the Intuit Dome, the Rising Stars Challenge showcases the league’s most exciting young talent, and the HBCU Classic — presented by AT&T — brings historically Black colleges and universities into the All-Star mix with a competitive game that honors heritage and style. 
Why go: Rising Stars offers a glimpse at the future of the NBA, while the HBCU Classic celebrates culture and community under the All-Star umbrella.
Hours: Evening events; check official schedule
Address: 3930 W. Century Blvd., Inglewood
Link: nbaevents.nba.com/all-star

8. All-Star Saturday Competitions

Feb. 14. Heart of the athletic events at the Intuit Dome — the Three-Point ContestShooting Stars, and Slam Dunk Contest are all official All-Star Saturday staples. Notable participants confirmed include Lakers center Jaxson Hayes and Spurs rookie Carter Bryant in the dunk contest. 
Why go: These competitions are lauded for highlight-reel moments and fan engagement, often shared widely across social and capturing the weekend’s high points.
Hours: Afternoon/early evening (check official NBA schedule)
Address: Intuit Dome, 3930 W. Century Blvd., Inglewood
Link: nbaevents.nba.com

9. 75th NBA All-Star Game

Feb. 15. The centerpiece event — the 75th NBA All-Star Game — returns to Los Angeles with a new three-team format (U.S. Teams vs. World Team) that celebrates the league’s global growth and star talent. 
Why go: The main game draws fans from around the world and showcases the league’s biggest names in a unique competitive format that blends exhibition with elite sport.
Hours: 2 p.m. (doors typically open earlier)
Address: Intuit Dome, 3930 W. Century Blvd., Inglewood
Link: nbaevents.nba.com

Photo credits: Photos courtesy of NBA and other business/venue.

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